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Design Focus Description
Sempli’s design philosophy is simple; connecting the best of two countries. Sempli has always focused on creating a world of unique design by merging the nationalities that have shaped our CEO and head designer, Daniele ‘Danne’ Semeraro, as a person. Blending Swedish simple functionality with Italian style and elegance. Our belief is that most objects have elements that are superfluous from both an aesthetic and technical point of view. Designing without adding became Sempli's philosophy. While living in Florence, Italy and studying design and working at a wine bar, Semeraro discovered the essential role the wine glass played in the drinking experience. He then conceived the idea for the stemless Cupa-glass series, spawning the growing collection of Sempli products.
All of Sempli’s designs are original and all the R&D as well as design creation is a labor of love and all done in our Californian design studio located in Los Angeles near the Culver City Arts District.
Sempli works with a selective range of manufacturing partners all over the world. As a contemporary product design company.
Staying true to the craft, the glasses are mouth-blown and hand finished by the most skilled glass blowers in a few selective glass studios around the world in both Europe and Asia. The original collection of glasses is produced from the purest lead-free crystal.
Our wood products as well as some metal designs are made in Ohio, USA by skilled Amish woodworkers.
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